
Emily Franklin
Founding Trainer
Coaching clients through pregnancy, the postpartum return to lifting, and steady strength building for busy schedules.
More about EmilyBeginners
For anyone who knows they should be lifting but would rather not figure it out alone on a crowded gym floor. Private studios, one coach, and a plan for your first few months.

Most people who avoid the weight room are not lazy — they simply have no idea what to do, how much to lift, or whether what they are doing is right. That is a coaching problem, not a character problem.
Your first sessions are deliberately unglamorous: a few patterns, light loads, a lot of feedback. Within a month or two the movements feel like yours and the load starts to matter.


Squat, hinge, push, pull, carry. Almost everything useful is a version of these five.
Dumbbells, kettlebells, barbells, cables and machines — what each is for and how to set it up without guessing.
Position, tempo and breathing coached rep by rep, so form does not fall apart when the weight gets real.
How and when to add weight, reps or sets — the difference between exercising and training.
An honest starting point based on your history, not a template. Beginning too heavy and beginning too light both waste months.
By the end of a first package most clients can walk into any gym and know exactly what they are doing.
Both studios are private: no queue for a rack, no mirrors full of strangers, no music you have to shout over. For a beginner that changes everything about how the first month feels.
You can train at either PWR 82 on Broadway or PWR 72 on West 72nd Street — your coach and program travel with you.
New to lifting? A complimentary consultation is the easiest first step — come see the room and ask anything.
Book a Complimentary ConsultationStarted strength training later in life
"Everything I've read about longevity points to the importance of weight training, so I decided to give it a try… now I'm completely hooked. Emily is lovely, inspiring, and an incredibly skilled teacher. The gym itself is inclusive, positive, and genuinely welcoming — every body truly feels at home here."
Training without the crowd
"I love having a private training gym where I can really focus on my progress without the distractions of a larger gym. And no need to wait for equipment! The studio is so well designed and fully stocked."
Your coaches

Founding Trainer
Coaching clients through pregnancy, the postpartum return to lifting, and steady strength building for busy schedules.
More about Emily
Coach, Group Strength
Leads our capped Group Strength classes — keeping every set on form while the energy in the room stays high.
More about Morgan
Resident Trainer
Strength, balance and joint-friendly progressions for clients who want to feel more capable in everyday life.
More about KatelynInside the studios




Where you'll train
Train at whichever fits your day — your coach and your program travel with you.
143 W 72nd Street, New York, NY 10023
Between Amsterdam & Columbus Avenue
Personal training on West 72nd Street2284 Broadway, New York, NY 10024
Between 82nd & 83rd Street
Personal training at 82nd & BroadwayQuestions
This page sits alongside our main guide to personal training on the Upper West Side, where you can see how one-on-one coaching works at PWR from the first consultation onward.
Upper West Side
Start with a complimentary consultation. We'll learn about your goals and help you find the right coach and training option.