Founding Trainer

Emily Franklin

Coaching clients through pregnancy, the postpartum return to lifting, and steady strength building for busy schedules.

Emily Franklin, Founding Trainer at PWR NYC, coaching inside the Upper West Side studio

About Emily

A former Division 1 college baseball player, David knows firsthand the discipline, strategy, and resilience it takes to perform at a high level. He brings that same drive to every session at PWR NYC, combining his results-driven approach with a supportive, approachable coaching style.

David specializes in strength training and hypertrophy, helping clients build muscle, increase power, and move with confidence. As a certified nutrition coach, he ensures progress extends beyond the gym floor. With a Master's degree in Counseling Psychology and experience as a mental health counselor, he also understands the role mindset plays in achieving results—meeting clients where they are and helping them build not only physical strength, but lasting confidence.

David works with a wide range of clients, from beginners stepping into the gym for the first time to seasoned athletes chasing peak performance. He's trained busy professionals looking to fit fitness into their routine, parents wanting more energy for daily life, and older adults building strength for longevity. He also helps athletes and kids preparing for collegiate sports develop the strength, speed, and resilience needed to compete.

No matter your background, goals, or starting point, David creates smart, effective programs that prove strength training is for everyone. His coaching ensures every client leaves not just stronger, but more confident and capable in and out of the gym.

What Emily coaches

Every PWR program is written for the individual client, so the list above reflects the kinds of training Emily works with most — not a fixed menu.

Training with Emily

Sessions are one-on-one and programmed for you. To ask about availability or specific credentials before booking, email info@pwrnyc.com.

Where Emily trains clients

  • PWR 72 — 143 W 72nd Street, New York, NY 10023
  • PWR 82 — 2284 Broadway, New York, NY 10024

Started strength training later in life

"Everything I've read about longevity points to the importance of weight training, so I decided to give it a try… now I'm completely hooked. Emily is lovely, inspiring, and an incredibly skilled teacher. The gym itself is inclusive, positive, and genuinely welcoming — every body truly feels at home here."
— PWR client

Pregnancy through postpartum

"I trained with Emily throughout my entire pregnancy. She knew exactly when to push me and when I needed to take it easy but still move my body. Now that I'm postpartum, it's been great having her guide me in building my strength back up."
— Pre & postnatal client

Next step

Train with a PWR coach

Consultations are complimentary and there's no obligation. Read more about one-on-one personal training at PWR, or see the rest of the coaching team.

Upper West Side

Ready to Get Stronger?

Start with a complimentary consultation. We'll learn about your goals and help you find the right coach and training option.

Book a Complimentary Consultation